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347STUDIOS — Various Spices Front

Published: 2013-06-10 04:25:27 +0000 UTC; Views: 211; Favourites: 0; Downloads: 0
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Description Label project for a pretend company
The logo was taken and edited from a previous project that was unfortunately rejected by the client.
Each label is original and not referenced.
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Working in a three tone background pattern, each label is comprised of the logo, spice imagery, and the spice's designated name. Using the natural colors often found in society, the three tone background is complimented with the logo in a health conscious style of the leaf and a gradient of the soft green. Along with the name of the seasoning itself, vector based imagery is found as the center focus, similar to bakeries of the Gothic era in which imagery was used instead of letters to represent the type of food being prepared. Repeating the same information as the front label, the back concept also includes the ingredients, upc code, and company information including a website for further research if needed. The nutrition facts use the same complimentary color as the body text with a flat background to increase legibility. Utilizing the same three tone background pattern, the customer can easily comprehend the difference between each product through the color coding of the spices themselves, each unique and standing alone to represent the appropriate flavor to the meal.


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